Wednesday, March 28, 2012

#7 Trunk Shows

Salvatore Ferragamo Online Trunk Show


A trunk show is a special sale in which designers showcase their collections to store personnel or select customers. In many cases it is an exclusive sale that allows people to purchase the clothing before it is available to the public. However, with the growing importance that E-Commerce is playing in the fashion industry, online truck shows are the new trend. Linda Fargo of Bergdorf Goodman labeled virtual trunk shows "the future." Salvatore Ferragamo is currently showing their Spring/Summer 2012 collection as an online trunk show. The website features select garments and accessories available for a limited time and exclusively online. Prospective customers who visit the site can view the collection, the lookbook to pre-order an entire look, videos of the garments in motion, and even a section where they can style their own outfits and mix and match pieces. This interactive website is the perfect way to get customers excited about the collection, generate sales, and get crucial feedback. I really enjoy this collection, the fun colors and bold prints are perfect for spring and summer and the unique silhouettes are very chic.

Spring/Summer 2012 Collection 


Style Yourself


Check out the collection at http://trunkshow.ferragamo.com/

Wednesday, March 21, 2012

#6 Hervé Léger by Max Azria

Harnesses and Horsetails

Hervé Léger by Max Azria Fall 2012

For me, this collection was one of the highlights of New York Fashion Week.
WGSN describes this collection's look as "sexy gladiator." I would have to agree with them. This collection incorporates the signature and iconic Hervé Léger "bandage dress" with each look designed to seamlessly sculpt the female silhouette. But, Fall 2012 brought a twist. Every look featured a leather body harness. The collection perfectly encompassed the hard, edgy feel of the harness and at the same time the juxtaposition of leather harness with lace or sequin trim added a luxurious quality. The color palette featured mostly black and dark and light brown, but with the occasional pop of purple, pink, and of course the key Fall 2012 color, scarlet red. The detailing in the fringes, pleats, and beading embellishments perfectly complemented the garments and enhanced the collection. The accessorizing of the models was fantastic with their clean, fresh make-up and sleek ponytails and finally, the platform boots with gladiator shin guards was the perfect finishing touch.

Here are a few of my favorite looks...

 
 
 

Check out the entire show. You wont want to miss it.








Thursday, March 15, 2012

#5 Choice: W Magazine

Good Kate, Bad Kate

W Magazine's March 2012 issue called "Spring's Fashion Bible" featured the beautiful and ethereal Kate Moss on the cover. This fourteen page spread written by Will Self, photographed by Steven Klein, and styled by Edward Enninful is quite possibly my favorite cover story to date. Of course the spread generated controversy but with the pairing of W magazine and the infamous Kate, we wouldn't expect any less.

The two covers, Good Kate, Bad Kate. A Black Swan influence

Oscar de la Renta organza crepon top and skirt
Ashley Lloyd headpiece and Stephen Jones for Giles headpiece

Rocha black satin bodysuit
Paul Hanlon custom headpiece and Alexander McQueen headpiece
Shaneen Huxham gloves and Celine belt and shoes

Louis Vuitton silk organza dress
Paul Hanlon custom headpiece

Balenciaga black and tan silk and cotton dress
I.D. Sarrieri black silk bra and briefs, Wolford hosiery
Balenciaga hat, Shaneen Huxham gloves, Celine shoes


I love this spread because of the styling of Kate. My favorite is the Oscar de la Renta top and skirt. The garments in combination with the set, the dark feathers and soft, white flowers create an eerie atmosphere that perfectly embodies the personality of Kate Moss. 

An excerpt from the article...
"She remains like a great silent-screen heroine who's animated and reanimated and then reanimated again by the fizzing jolt of the kliegs. Long may it continue." Will Self

Wednesday, March 7, 2012

#4 NY Times Fashion Blog Review

Givenchy's Wild Horses

Cathy Horyn, for The NY Times blog On The Runway, posts about Givenchy's Fall Collection. Ms. Horyn opens her blog post by joking about how it appears to be "all about the bodyguard this season." Her quick witted transition between the prominence of bodyguards, Alicia Keys' white Givenchy blazer, to Riccardo Tisci's blazers for the upcoming fall season is what makes her a very influential blogger and critic in the fashion industry. Her use of fashion reporter's language is an excellent description of the collection and the reader can clearly picture the clothing before actually seeing it. She has a great attitude and isn't afraid to voice her opinion on the designer's collections while also offering her own experiences which are what make her blog posts an interesting and valuable asset to anyone in the fashion industry. 

"Speaking of blazers, Riccardo Tisci’s fall collection is loaded with them. His general themes were riding gear and the sexiness of Guy Bourdin’s 70s-era photography. If that sounds like a big grab bag of stuff, it was. Mr. Tisci showed lots of swanky black leather, in slim and flared shapes, and color-blocked fur. Lacy camisoles were a soft spot. Riding boots came with sheaths over the heels, creating a chimney-stack effect from floor to knees. They looked boss. But tops were many of the jackets, especially a group with a longer, squared-off back flap—you’ll have to find them in the mix."



  • Silhouette & Design
    • Blazers
    • Slim shapes
    • Flared shapes 
    • Camisoles 
    • Longer, squared off back flap jackets
  • Details
    • Riding gear themes 
    • Riding boots with sheaths over the heels
  • Color
    • Black leather
    • Color-blocked fur
  • Fabric
    • Leather
    • Fur
    • Lace
  • Creative "jargon"
    • "Sexiness of Guy Bourdin’s 70s-era photography"
    • "Big grab bag of stuff"
    • "Swanky black leather"
    • "Chimney-stack effect from floor to knees"
    • "They looked boss"